Impact measurement can help create systemic, sustainable change and it also drives value creation for an organisation. Impact measurement enables organisations to account for their social performance, value their contribution to society and generate greater credibility with stakeholders such as customers and suppliers.

Impact evaluation assesses the changes that can be attributed to a particular intervention, such as a project, program or policy, both the intended ones, as well as ideally the unintended ones.

Expected return methods weigh the anticipated benefits of an investment against its costs; social return on investment (SROI), in particular, provides a framework to calculate an investment’s present social value of impact compared to the value of inputs.

Impact investments provide capital to address social and/or environmental issues. Impact investors actively seek to place capital in businesses, nonprofits, and funds in industries such as renewable energy, basic services including housing, healthcare, and education, micro-finance, and sustainable agriculture.

SROI measures the value of the benefits relative to the costs of achieving those benefits. It is a ratio of the net present value of benefits to the net present value of the investment. For example, a ratio of 3:1 indicates that an investment of £1 delivers £3 in social value.

If you were measuring social media ROI by revenue, a simple formula to do that looks like this: Profit / total investment X 100 = social media ROI.

ROI (Return on Investment), a performance measure used by investors, calculates “the rate of revenues received for every dollar invested in an item or activity.” SROI is similar to ROI but shows the double bottom line: the financial impact AND the social impact of your nonprofit’s work.

SOCIAL RETURN ON INVESTMENTS Social Return on Investment (SROI) is an organizational method of accounting for value creation, primarily social or environmental value. SROI enables organizations to measure how much change is being created by tracking relevant social, environmental, and economic outcomes.

about 7% per year

Social Media Metrics and KPIs are values used by marketing and social media teams to measure the performance of social media campaigns. This can make it difficult to track the success of campaigns, since the data and results are found in multiple locations.

A stock’s P/E ratio doesn’t indicate whether a stock is good or bad. It only indicates the stock’s price in relation to its earnings. A stock with a lower P/E ratio is typically regarded as being cheaper than a stock with a higher P/E ratio. Stocks with a low P/E ratio may be underpriced in the short term.

0.07

The reason for Amazon’s high stock price is that the company’s share count is low relative to its total market capitalization. Amazon could reduce the price for each share by splitting its stock further which would increase the total amount of shares outstanding.