The following year golfer Babe Didrikson Zaharias became the first female athlete. Baseball great Lou Gehrig made the cut three times in 1934, 1992 and 1999. He was also the first living person General Mills chose to honor on their cereal box. Jesse Owen was the first Black athlete featured on the cereal box in 1936.

Mary Lou Retton makes Wheaties history 50 years after Lou Gehrig’s image appeared on the Wheaties box, the cereal company finally got around to honoring a female athlete.

1934

Did you know the honeybee is Mississippi’s state insect and the oyster shell is the state shell? Who was the first NFL player on a Wheaties box? Mississippian Walter Payton.

Michael Jordan

Even empty cereal boxes can be very valuable, says collectibles expert Tony Hyman. The hottest boxes are from the 1960s and 1970s, although the most prized were made a little earlier. One of the most valuable boxes from a collector’s standpoint is a PEP cereal box from the early 1960s, now worth $2,000.

Mavin found 1,102 sold results for “michael jordan wheaties box”. Prices range from $0.99 to $1,200.00. The estimated market value is $16.29.

This product is not discontinued. Due to increased demand across our portfolio of Basic 4, Wheaties, and Total cereals, we are experiencing a shortage at some retailers. We are working hard to resolve the issue and will be back on shelf soon.

Most Valuable Cereal Box: $2,550 What you can’t find anymore is the Post Ten pack. One surviving pack from 1961 fetched $2,550 on eBay.

The average price per box of cereal in the U.S. is around $3.27, the most recent figures suggest.

• Best overall: Three Wishes Grain-Free Unsweetened Cereal. Price: $$$
• Best whole wheat: Barbara’s Shredded Wheat Cereal.
• Best keto-friendly: HighKey Protein Cereal.
• Best for people with diabetes: Kashi 7 Whole Grain Puffs.
• Best low calorie: Nature’s Path Rice Puffs Cereal.
• Best for kids: Magic Spoon Grain-Free Cereal.