Divergence is the opposite of convergence.

The simple concept of convergence allows multiple tasks to be performed on a single device, which effectively conserves space and power. For example, rather than carrying separate devices – like a cell phone, camera and digital organizer – each technology converges on a single device, or smartphone.

1 : the act of converging and especially moving toward union or uniformity the convergence of the three rivers especially : coordinated movement of the two eyes so that the image of a single point is formed on corresponding retinal areas. 2 : the state or property of being convergent.

The most popular examples of Media Convergence are:

• Smartphones (converging camera, music, the internet, books, and all other media together)
• Online Radio (converging radio with the Internet)
• E-books (converging paperbacks with the digital technology)
• News Websites and Apps.

Benefits of Media Convergence: The content creators can use the platform to generate customized content that is targeted at a specific group. This has also brought about a change in the dynamics of economy as distribution and cost structure is not the same in traditional media.

Media convergence is a theory in communications where every mass medium eventually merges to the point where they become one medium due to the advent of new communication technologies.

Digital convergence has become the key factor of change in communication media with it rendering better, more efficient and innovative services to the users of information content. In other words, digital convergence has made it possible for consumers to access content and services regardless of the connection type.

Technological convergence results in greater benefits from increased diversity in products and services in the telecommunication industry. Using IP technology that connects all telecommunication services with a single network, companies can add services to their previous ones, without new investments in infrastructure.

A good example of technological convergence is the mobile phone, originally created to make and receive calls, now, our mobile phones combine multiple technologies; calling, texting, emailing, internet browsing, taking photos and videos (plus much more) from the one device.

It opens doors to more people to pursue work, says Dell-IFTF report. Technological convergence will transform existing job profiles and responsibilities and give rise to new roles in the next decade, according to experts.

Various ISPs that offer converged services are Comcast,Verizon,RCN,Google Fiber, and AT.