Shiseido Company, Limited (Japanese: 株式会社資生堂, Hepburn: Kabushiki-gaisha Shiseidō, pronounced [ɕiseꜜːdoː]) is a Japanese multinational personal care company, that is a skin care, hair care, cosmetics and fragrance producer. It is one of the oldest cosmetics companies in the world. Founded in 1872, it celebrated its 140th anniversary in 2012.

Buying in to clean beauty​ For some time now, Shiseido has positioned its Bare Minerals makeup brand as “clean without compromise,”​​ leaving plenty of room for safe synthetics and flexibility around green and natural as well.

We offer professional-grade skin care education, products, and services to skin therapists and customers alike. Our products are certified cruelty-free and vegan and made locally with no artificial colors or fragrances.

Shiseido, the Japanese cosmetic giant, takes a chance on “Made in Japan” with new domestic factory. The cosmetic company has built its first domestic factory in 36 years in Otawara, a small town in Tochigi Prefecture.

The Ibuki Range is dedicated to softening and hydrating the skin. Coming in the form of creams, moisturizers, cleansers and mists, the Shiseido Ibuki range is best for dry or sensitive skin. It’s also good for calming the effects of aging, by providing ultra-light hydration- without being ‘sticky’ or heavy to apply.

Things are even worse than we thought – turns out, silicone in skincare products could be suffocating our skin. If marketing copy and magazine articles are to be believed, silicones and parabens are basically the devil. Well, the truth isn’t that simple. Silicone is an inert ingredient and doesn’t exactly interact with your skin.

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