Digital Darwinism. Implies that organizations which cannot adapt tot eh new demands placed on them for surviving in the information age are due to extinction. Disruptive Technology. A new way of doing things that initially does not meet the needs of existing customers. Sustaining Technology.

Digital Darwinism: Implies that organizations which cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction.

Paradigm shift occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave. Clickstream data can observe the exact pattern of a consumer’s navigation through a site. Ecommerce is the buying and selling goods and services over the internet.

True or false: Collaboration content is content that is designed to be easy for readers to consume and to share. Collaboration content captures website visitors’ attention by offering small consumable pieces of information that can be quickly read and understood.

User-generated content (UGC), alternatively known as user-created content (UCC), is any form of content, such as images, videos, text, and audio, that has been posted by users on online platforms such as social media and wikis.

Website ebusiness analytics – Uses clickstream data to determine the effectiveness of the site as a channel-to-market. Allows a business to generate commissions or referral fees when a customer visiting its website clicks a link to another merchant’s website.

Clickstream data are a detailed log of how participants navigate through the Web site during a task. The log typically includes the pages visited, time spent on each page, how they arrived on the page, and where they went next. A visualization of partial clickstream data using Keynote’s WebEffective tool.

What are the four most common Business 2.0 characteristics? Content sharing through open source, user-contributed content, collaboration inside the organization, collaboration outside the organization.

1) A disruptive technology is a new way of doing things that initially does not meet the needs of existing customers. It tends to open new markets and destroy old ones.

Pay-per-call generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call. Pay per conversion generates revenue each time a website visitor is converted to a customer.

What is it called when a manager has so much data and information that they cannot make a decision? Data rich, intelligence.

What are the four challenges facing ebusinesses outlined in the text? Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules. Decreasing costs, increasing convenience, identifying limited market segments, and adhering to taxation rules.

What is the difference between a business model and an ebusiness model? A business model details how a company creates, delivers, and generates revenue. An ebusiness model does all of the same except on the Internet.

Benefits of ebusiness include: expanding global reach, opening new markets, reducing costs, improving operations, improving effectiveness. Challenges of ebusinesses include: identifying limited market segments, managing consumer trust, ensuring consumer protection, adhering to taxation.

Four different e-business models to consider are business to consumer (B2C), business to business (B2B), consumer to consumer (C2C) and consumer to business (C2C).

What is it called when Subway and SXSW work together? B2B B2C C2C C2B Subway working with SXSW is an example of business-to-business or B2B.

Deals use one of the three auction types:

• Fixed price auction: The highest bid wins.
• First price auction: The highest bid wins and the winner pays the highest bid amount in full.
• Second price auction: The highest bid wins and the winner pays the second-highest bid amount plus one penny ($0.01).

Four Traditional Types of Ecommerce Business Models

• B2C – Business to consumer. B2C businesses sell to their end-user.
• B2B – Business to business. In a B2B business model, a business sells its product or service to another business.
• C2B – Consumer to business.
• C2C – Consumer to consumer.

1 retailer) is a solely B2C platform and does not let individuals post on the website. Out of these platforms, Lelong, Logon and Shoppu operate only in Malaysia – the other ones are international, e.g. Shopee is also present in countries such as Singapore and Taiwan.

Social media — Facebook is the standard for B2C marketing, notes Ben Green, director of operations at Oktopost — allows community engagement for B2C companies, as well as product promotion and brand awareness. B2B companies can benefit in the same way, depending on their goals, target audiences and content they share.

As for the B2C buying behaviour, many perspectives are included. Since ZARA is a centralized brand it focuses on the global trends, though it has decided to move towards geocentric orientation and started to adopt local solutions, too. …

Uber has been a pioneer in the sharing economy which means online transactions. It can be classified as a peer-to-peer Marketplace. It’s a Chinese company which provides several types of Marketplaces at the same time: C2C (consumer-to-consumer), B2C (business-to-consumer) and B2B (business-to-business).

Salesforce and HubSpot are two B2B companies you might know. B2C businesses are usually more recognizable because they’re advertising to all of us. Examples include Walmart, Amazon, Airbnb, Starbucks, Lyft and Apple. Interestingly, some businesses have B2C and B2B components.

One of the most controversial examples of the new C2C model is Uber. Operating in over 58 countries Uber and has shaken the foundation of the traditional taxi B2C service model. Uber is an on-demand car service that allows a consumer to request private drivers through their mobile app.

B2B selling, when carried out using the same strategies as B2C selling, is often easier and comes with greater profit margins.