The model indicates that total corporate social responsibility can be subdivided into four primary criteria — economic, legal, ethical and discretionary responsibilities. These four criteria fit together to form the whole of a company’s social responsiveness.

Here are seven tips you can follow to ensure your company is a responsible corporate citizen.

1. Adopt a business code of ethics.
2. Follow a workplace health and safety program.
3. Commit to protecting the environment.
4. Get your suppliers on board.
5. Be smart about donating money.
6. Don’t greenwash your business.

Business benefits of corporate social responsibility

• better brand recognition.
• positive business reputation.
• increased sales and customer loyalty.
• operational costs savings.
• better financial performance.
• greater ability to attract talent and retain staff.
• organisational growth.
• easier access to capital.

BUSN – Corporate Social Responsibility/Business Ethics National and international indexes have been created to assess companies against a corporate social responsibility framework. A collection of indexes that track the financial performance of the leading sustainability-driven companies worldwide.

ESG index ratings. Environmental, social, and governance (ESG) indices. Access a suite of indices providing a benchmark of companies exhibiting best corporate social responsibility practices. Track the performance of companies with superior ESG index ratings for environmental, social, and governance practices.

The Dow Jones Sustainability Indices (DJSI) are float-adjusted market capitalization weighted indices that measure the performance of companies selected with ESG (Environmental, Social, Governance) criteria using a best-in-class approach.

The three E’s—economy, ecology, and equity—provide a framework for libraries and their communities to explore and anticipate how the choices they make today affect tomorrow.

The DJSI is the most respected independent sustainability ranking system. It benchmarks our performance across the industry and enables us to assess what progress we are making in terms of achieving our strategic sustainability goals. And this is crucial, because achieving a high ranking is not an end in itself.

In order to be listed in the Yearbook, companies must be within the top 15 percent of their industry and must achieve a score within 30 percent of their industry’s top performing company.

Arkema, Storebrand, Essity and Wendel Group are among the newcomers in this year’s DJSI Indices, while Alphabet Inc, Bank of America and UPS are among those who dropped out.

Some of the best known and most widely used sustainability measures include corporate sustainability reporting, Triple Bottom Line accounting, and estimates of the quality of sustainability governance for individual countries using the Global Green Economy Index (GGEI), Environmental Sustainability Index and …

In 2019, the Unilever Group was listed as the fourth largest FMCG company worldwide in terms of sales. The global media perception of Unilever is overall positive, with the company frequently being described as responsible and innovative.

Unilever owns over 400 brands, with a turnover in 2017 of 53.7 billion euros, and thirteen brands with sales of over one billion euros: Axe/Lynx, Dove, Omo, Heartbrand ice creams, Hellmann’s, Knorr, Lipton, Lux, Magnum, Marmite, Rexona/Degree, Sunsilk and Surf.

They do most of their sales in the beauty, personal care, food, and beverage sectors. Their home care is one of their fastest-growing segments. Unilever’s main competitors include Procter & Gamble and Kimberly-Clark.

The top 10 competitors in Unilever’s competitive set are P&G, Nestle, Johnson & Johnson, Kimberly-Clark, Colgate-Palmolive , Henkel, Mondelez, Reckitt, Estee Lauder, Church & Dwight.

We’ve crunched the numbers to find out. Consumer goods giants Nestle (CH: NESN) and Unilever (LON: ULVR) have both reported top line numbers for the nine months to September 2019. Here’s how they stack up: Nestle Unilever Total Revenue CHF68.

Unilever’s ability to identify acquisition targets, and to absorb the capabilities of acquired companies, became one of its principal competitive advantages. Unilever’s research base was a third strength and source of coherence.

Unilever has a distinct competitive advantage over its nearest competitor, Proctor and Gamble because of its flexible pricing and expertise in distribution channels that manage to reach the nook and the corner of the globe.

Unilever’s generic strategy (based on Michael Porter’s model) builds competitive advantage by satisfying consumers’ specific needs and preferences. Unilever shifts the prioritization of its intensive growth strategies based on the condition of the consumer goods market.

The company has set itself three main goals to achieve by 2020: to help one billion people improve their health and wellbeing; to improve the livelihoods of hundreds of thousands of people in the supply chain; and to halve the environmental footprint of the group’s products.

Procter & Gamble uses differentiation as its generic strategy for competitive advantage. Differentiation involves developing the uniqueness of the business and its products to attract target customers. In this case, Procter & Gamble highlights quality and value in its consumer goods.