Better mental health – it can lighten your mood and make you feel happier. Lower your risk of dementia – social interaction is good for your brain health. Promotes a sense of safety, belonging and security. Allows you to confide in others and let them confide in you.

A person whose buying decisions are highly influenced by sociological factors.

The human person exists to relate with others. The person is by nature a social being because he or she has a tendency to go out of himself or herself to form bonds and relationships with others. Society and its various aspects provide supports that ensures the development of the human person.

These fundamental processes are socialisation, cooperation, conflict, competition, accommodation, acculturation and assimilation etc. Loomis classified social processes into two categories; the elemental and the comprehensive or master processes.

Social processes refer to forms of social interaction that occur repeatedly. By social processes we mean those ways in which individuals and groups interact and establish social relationships. There are various of forms of social interaction such as cooperation, conflict, competition and accommodation etc.

The term “social problem” is usually taken to refer to social conditions that disrupt or damage society—crime, racism, and the like. “Social Problems” is the title of an undergraduate course taught at many colleges; a typical course discusses what is known about a series of conditions considered social problems.

A social group is a collection of people who interact with each other and share similar characteristics and a sense of unity. A social category is a collection of people who do not interact but who share similar characteristics.