How To Improve Your Business’s Website

7 Ways to Improve Your Website Homepage

1. Freshen the Content Regularly.
2. Make Sure It Has a Call to Action.
3. Add Contact Information Prominently.
4. Add Images and/or Video.
5. Update Your Design to Current Standards.
6. Improve Page Speed.
7. Make it Mobile Responsive.

Here are seven essential tips that you can take to improve usability on your website:

1. Reduce page loading times.
2. Maintain consistency across your site.
3. Make your site responsive.
4. Use a familiar navigation layout.
5. Use headings and subheadings with your content.
6. Highlight your key features.
7. Use images – but don’t overdo it.

1. Make Your Website Mobile Responsive.
2. Follow Modern Design Trends.
3. Have Clear CTAs.
4. Optimize Your Site Speed & Load Times.
5. Improve Your Navigation & User Experience.
6. Include Great Images.
7. Use Colors To Your Advantage.
8. Write Engaging Copy.

10 Helpful Tips for a Successful Small Business Website

1. Make Your Site Search Engine-Friendly.
2. Optimize Your User Experience For Mobile.
3. Create Sitemaps.
4. Prominently Display Your Contact Info.
5. Optimize Your Content.
6. Improve Load Time.
7. Simplify Site Navigation.
8. Don’t Neglect Aesthetics.

Evaluate/Update Your Content Probably the first thing to do to improve your website is to make sure all the content is up to date. That’s just the basics and maybe this hasn’t been done for a while. How you improve website content is to look at every page on the website and read over the content. Make edits as you go.

One of the first things you need to know when you’re learning about help centers: Self-service matters….

1. The planning stage: Set goals.
2. Use data to drive your success.
3. Create a great experience for app and mobile.
4. Develop an FAQ page.
5. Encourage employee participation.
6. Focus on the user experience.
7. Market your help center.

Listen, apologize, solve, thank (LAST)

1. Listen. Use the social Web to listen for complaints made directly to you and indirectly about you.
2. Apologize. Here is your chance for the company to shine.
3. Solve the problem. It’s important to say “I’m sorry,” but unless you can solve the problem, it won’t matter.
4. Thank the customer.

The 8 best customer service companies

1. Trader Joe’s. Trader Joe’s has a cult following for a reason.
2. Rackspace. Rackspace, a cloud infrastructure company, anchors its premium prices with top-notch solutions and even better service.
3. Ritz-Carlton.
4. Wistia.
5. CVS.
6. Buffer.
7. JetBlue.
8. StudioPress.

The top scores for customer satisfaction among the Management Top 250

Loyal Customers Loyal customers are the best kind of customers to have for your business.

What are the Different Types of Customers?

• Loyal customers: Customers that make up a minority of the customer base but generate a large portion of sales.
• Impulse customers: Customers that do not have a specific product in mind and purchase goods when it seems good at the time.

What Types of Customers Do You Serve?

• Lookers. Some visitors are “just looking.” They’re not after anything in particular.
• Bargain Hunters. Some shoppers have heard you’re having a sale.
• Buyers. Some people are there on a mission.
• Researchers. Some are researching.
• New Customers.
• Dissatisfied Customers.
• Loyal Customers.

Here are 10 effective ways to connect with your customers and build lasting relationships that can keep them loyal to your brand.

1. Don’t use a one-size-fits-all approach.
2. Respond to concerns.
3. Go above and beyond.
4. Follow up.
5. Keep it personal, not transactional.
6. Focus on face-to-face interactions.