Nonverbal communication can’t be faked That’s because you can’t control all of the signals you’re constantly sending off about what you’re really thinking and feeling. And the harder you try, the more unnatural your signals are likely to come across.

The following tips can help you learn to read the nonverbal signals of other people and enhance your own ability to communicate effectively.

1. Pay Attention to Nonverbal Signals.
2. Look for Incongruent Behaviors.
3. Focus on Tone of Voice.
4. Use Good Eye Contact.
5. Ask Questions.
6. Use Signals to Add Meaning.
7. Look at Signals as a Whole.

It has multiple advantages or functions:

• Complementary: Non-verbal cues complement a verbal message by adding to its meaning.
• Easy presentation: Information can be easily presented in non-verbal communication through using visual, audio-visual and silent means of non-verbal communication.

“In some studies, nonverbal communication has been shown to carry between 65% and 93% more impact than the actual words spoken, especially when the message involves emotional meaning and attitudes,” she adds.

Some of the main benefits of visual communication include:

• Visual aids can deliver information more directly.
• Visual communication is more flexible than verbal communication.
• Visual aids are more attention-grabbing and engaging.
• Research has been able to establish that visual communication makes an impact on the audience.

Examples of where visual communication can be used include conferences and trade shows, websites, social media posts, office presentations and meetings, and so much more. That’s why, today, the definition of content marketing success includes visual communication.

Disadvantages

• No matter how high-quality your system is, it will definitely have some technical glitches.
• Visual aids are more of a distraction if used throughout the entire presentation versus during key points.
• An audiovisual system is expensive.
• AV presentations can take a considerable amount of time to prepare.

This type of media has better skills, because it includes both auditive (listening) and visual (seeing) media types. Audiovisual media is an audiovisual aid which means materials or tools used in learning situations to assist writing and also spoken words in providing knowledge, attitudes, and ideas.

Audio files are also easy to create, easy to duplicate, and easy to use. Disadvantages of audio files include the fact that they are not interactive, and they do not provide the visual elements that many students desire. When using audio files for instruction, be sure to record them using the best equipment possible.

Audio visual communication is a productive form of communication. Using sound and lighting equipment improves communication by heightening the awareness of your audience’s sight and hearing. Audiences who use more of their senses to engage at events remember those events for a longer period of time.